![helvetica now helvetica now](https://weandthecolor.com/wp-content/uploads/2019/04/Helvetica-Now-from-Monotype.jpg)
Helvetica Now‘s Micro designs are simplified and exaggerated to maintain the impression of Helvetica in tiny type, and their spacing is loose, providing remarkable legibility at microscopic sizes and in low-res environments. In the past, the typeface struggled to be legible at tiny sizes because of its compactness and closed apertures. The Micro sizes address an issue Helvetica has long faced – that of being ‘micro type challenged’. The larger Display versions are drawn to show off the subtlety of Helvetica and spaced with headlines in mind, while the Text sizes focus on legibility, using robust strokes and comfortably loose spaces. Each one has been carefully tailored to the demands of its size. Helvetica Now comprises 48 fonts, consisting of three distinct optical sizes: Micro, Text and Display.
![helvetica now helvetica now](https://miro.medium.com/max/2000/1*EmA6qC9zQTbDSGDSwyWpFA.jpeg)
The font is currently #2 in Best Sellers.Įvery single glyph of Helvetica has been redrawn and redesigned for this expansive new edition – which preserves the typeface’s Swiss mantra of clarity, simplicity and neutrality, while updating it for the demands of contemporary design and branding. Helvetica Now contains 48 styles and family package options. Helvetica Now Variable is everything Helvetica should be today.Helvetica Now was designed by Max Miedinger, Charles Nix, Monotype Studio, Jan Hendrik Weber and published by Monotype. The result is an amazing modern design tool and a new chapter in the illustrious Helvetica story.” And as Charles Nix adds: “Moreover, it’s just plain fun, with the potential to bring the good news of variable fonts to the masses. From the tail of the small ‘a’ to rarely-used reference marks, we discussed every detail, corrected, and tested extensively. Making a variable font with three axes, nine master drawings, compatible outline nodes, and clean interpolations is no small feat.” Created by a team of experienced type designers and font engineers, Friedrich explains a key task was “translating the spirit of the original design to a cutting-edge, digital font format. “This allows designers to move through the entire sequence – mixing, matching and custom creating millions of variations on the family theme – seamlessly through one file that is a fraction of the size of the combined static fonts.” Additionally, the font has an extensive width axis for designers needing to communicate necessary information into smaller spaces, “like with responsive design for the web, small smartwatch screens, or packaging micro-type like ingredient lists.”įriedrich Althausen, a type designer at Monotype, adds: “Of course, it was an honour to work on the classic Helvetica family, but it was also challenging. For example, where previous font formats would require a style within a family to live in a separate file, the font “bundles the necessary DNA for every style into one tidy package,” explains Monotype.
Helvetica now update#
In turn, Helvetica Now Variable is an update with contemporary digital designers in mind, who can now “blend Helvetica Now’s weights (hairline to extra black), optical sizes (four-point to infinity) and new compressed and condensed widths to create infinite shades of expression, incredible typographic animations, and ultra-refined typography,” explains a press release introducing the font.ĭually developed off the back of the huge “wave of interest” in variable fonts, Helvetica Now Variable is designed with “a digital-first future” in mind.
![helvetica now helvetica now](https://static.dezeen.com/uploads/2019/04/helvetica-now-monotype-new-typeface-charles-nix_dezeen_hero-a.jpg)
“This font gives designers the firepower they need – from greater creative freedom to typographic expression – to produce exquisitely fine-tuned typography and expressive, animated headlines.” “The incredibly positive reception to Helvetica Now makes us proud to build upon this time-tested design even further,” says Charles Nix, Monotype’s creative type director. At the time, the update reimagined the font’s “clarity, simplicity and neutrality of classic Helvetica with 21st Century design needs,” from optical sizing to an extended character set. This variable edition, Helvetica Now Variable, is built on its release of Helvetica Now in 2019.
![helvetica now helvetica now](https://addc403spring2019.files.wordpress.com/2019/04/helvetica_now.png)
Monotype has announced a new variable offering of Helvetica, described to maintain its classic simplicity but with added “flexibility, expression and digital expression”